Megan Youmans
Megan Youmans
Megan Youmans

Smarty Pants Challenge

The Smarty Pants Challenge was a live multi-screen interactive trivia game franchise playable via Nickelodeon’s Screens Up app. Trivia questions appeared on TV over popular shows such as SpongeBob Squarepants, The Loud House, and Friends, with fans playing along in real time by answering the questions on their mobile devices. Players could collect badges and earn points to get to the top of the leaderboard, with the chance to have their usernames appear on screen during the episode.

 

Task

Drive fan engagement and increase viewership during weekday afternoon repeat programming

  • Role

    Served as the user experience and visual design lead for nine iterations of the game, overseeing wireframe development and creating tailored user flows for various age groups. Art directed all aspects of the digital game, including gameplay screens, badges, and promotional materials. Worked closely with vendor, producers, and on-air teams to address user feedback, conduct QA, and ensure proper synching between on-air broadcast and app.

01 //

Game Overview Videos

02 //

Designs: SpongeBob
Smarty Pants Challenge

Gameplay Designs
In-Game & Downloadable Badges
Television Graphics
03 //

Designs: Loud House
Smarty Pants Challenge

Gameplay Designs
In-Game & Downloadable Badges
Television Graphics
04 //

Designs: Friends
Ultimate Trivia Challenge

Gameplay Designs
In-Game & Downloadable Badges
Television Graphics
Game Webview on Custom Website
05 //

Metrics & Results

0 K
New App Installs
0 K
Unique Visitors
0 .3MM
Questions Answered
0 .6 Min.
Avg. Time Spent
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